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Writer's pictureEsau Rosa

Healing Through Art: ArtHelps and Floración Foundation's Transformative Campaign in El Salvador

Updated: Jun 20

From May 19 to 31, 2024, the German award-winning NGO ArtHelps brought their impactful initiatives to El Salvador, working closely with children in communities previously influenced by gang activity. This inspiring campaign, undertaken in partnership with the Floración Foundation, aimed to foster a peaceful, creative, and hopeful future for young Salvadorans. By using the same art-based therapeutic techniques that have proven effective in Ukraine, Iraq, South Africa, and Brazilian favelas, ArtHelps and Floración have begun to weave a tapestry of transformation in El Salvador.


A Collaborative Effort for Lasting Change The collaboration between ArtHelps and Floración Foundation is a powerful synergy. Floración's dedication to innovation, education, and community development aligns perfectly with ArtHelps' mission to heal and empower through art. This joint effort focuses on integrating children into peaceful society, particularly in communities where many parents and relatives are incarcerated due to past gang involvement.


Gallery Exhibition and Local Artist Support

In a heartwarming show of community solidarity, a gallery exhibition featuring well-known local artists was held as part of the campaign. These talented artists generously donated 50% of the proceeds from their art sales to support the project, significantly contributing to its ongoing success. The exhibition not only showcased the vibrant creativity within the community but also highlighted the collective effort to foster a better future for the children.


Special Acknowledgements The success of this initiative wouldn't have been possible without the support and collaboration of several key local partners. Special recognition goes to EL Zonte Arts and Learning, El Palmarcito Surf School, and Centro Escolar Licenciado Walter Beneke. Their contributions and enthusiasm have been invaluable in creating a nurturing environment for the children and the community as a whole.


Moving Forward

The journey to transforming communities is ongoing.


We recognize that everyone is important and that together, we have more ideas, more strength, and can achieve more. We invite you to support us through donations or active cooperation.


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